Robert R Sanders Photo Intensive workshops, Digital Photography, Enhanced Lighting, Professional Photoshop technique

Photo Intensive: San Diego

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Robert R Sanders | creative

Robert R. Sanders, High Resolution Digital Photography since 1995

www.robertrsanders.com - commercial site

Although not a pioneer in the digital photographic realm, Robert should be regarded as one of the wagon masters in the early days of the studio level high resolution digital trek. Entering into the digital photo mix in 1995 was not only lonely, but extremely frightening and full of surprises - more from the marketing side than the production side - and everyone, agency personnel to film photographers, seemed to know more about digital than the few photographers mastering the task. The learning curve was great and within a few months Robert was teaching and sharing his experience because he realized photography was never going to be the same.

Having gone where so many feared to tread early in the game gave this creative a tremendous "heads up" simply through the experience of marketing and mastering the technology. Very little has evolved in the world of digital since the early '90s that hasn't in some form passed through Robert's production notes or his studio. In addition, Robert started working in Photoshop on version 1.0 in 1990 and migrated through, 2.0, 2.5, and teaching 3.0, 4.0, and 5.0 at the Academy of Art College in San Francisco, which made his production value even greater as both a creative and a teacher using Photoshop CS. In addition he has worked with Leaf, Scitex, Sinar, and now Eyelike [Jenoptik] over the past decade helping to solve problems, improving the workflow, methodology, and communications amongst photographers so that everyone will realize the full potential of the technology and its value.

Robert's greatest understanding of the digital capture arena has come from relationships with dozens of color specialists and retouch prepress professionals, interfacing with Robert on a major production level to produce press quality images for the finest books, publications, and print reproduction houses in California. With a full tool box of knowledge for this process print and prepress production, Robert's knowledge covers the full understanding of image control, color correction, gamut and space quality, conversion and shift, gray ramp values (dmax) and resolution. There is virtually no area of output method that Robert has not been exposed to or involved with during this digital evolution. While good photography begins with the lighting and photographic ability, in digital and this new approach, prepress and image perfection also begins at the same point - knowing the quality through numbers.

Operating from the San Diego Photo District, a wonderful studio not far from the La Jolla shores, Robert, a commercial advertising, products and fashion style photographer, is now concentrating on improving technique, lighting methods, and image enhancement for perfect reproduction—exclusively using Hensel Studiotechnik digitally controlled lighting. Brilliant quality and technological control, the finest equipment and capture methods. state of the art lighting for both studio and location, master of data and image fulfillment, all make for higher quality photography and visual representation.

Photo courtesy of Mary DuPrie.

[ Don't just shoot what you see, SEE what you are shooting! ]